The generative AI boom has fueled a sprawling ecosystem of nudification or ‘nudify’ apps that are often portrayed as existing in the internet’s darkest corners, but a new report suggests that they are surprisingly easy to discover through mainstream social media platforms such as YouTube and X.
The Institute for Strategic Dialogue (ISD) on Monday, July 13, published a report that looked at the top 10 apps and websites used to make non-consensual explicit deepfakes. The report also focused on how people are finding these apps.
Most nudify apps and websites use generative AI tools to realistically make it look like a person has been stripped of their clothing in an image or video. They are also known as ‘undressing’ or ‘de-clothing’ apps.
As part of the analysis, ISD researchers searched for videos with keywords such as ‘undress app’ or ‘nudify app’ on several social media platforms. They were able to pull up videos that not only reviewed and promoted specific nudify apps, but also contained links to promo codes where users could avail free credits.
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