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Flipkart Minutes reaches 1,000 micro fulfilment centres within two years

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Flipkart Minutes reaches 1,000 micro fulfilment centres within two years

Flipkart Minutes, the quick commerce arm of Flipkart, has crossed 1,000 micro fulfilment centres across more than 130 cities and 8,000 pincodes, less than two years after its launch in August 2024. The company said order volumes on the platform have grown 5X over the past year.

The growth was led by expansion in Tier II and Tier III markets, which recorded a 42X increase in scale compared to last year. Flipkart Minutes added more than 90 cities to its network during the period, taking its presence deeper into smaller markets.

The company said Gen Z has emerged as its fastest-growing customer segment and now accounts for more than 40% of its customer base. Consumers are increasingly purchasing products beyond groceries, including electronics, beauty, wellness and lifestyle items.

According to Flipkart, the average order value of fruits and vegetables increased by 30%, while repeat purchases rose by over 20%. The platform currently works with nearly 500 D2C brands and has connected more than 3,000 farmers through its Samarth Krishi programme.

Flipkart Minutes also said it doubled its electric vehicle fleet over the past year, with EVs accounting for more than 10% of deliveries.

The milestone comes amid an aggressive expansion race in quick commerce. According to company disclosures, Blinkit operates 2,243 dark stores while Zepto and Swiggy Instamart have 1,139 and 1,143 dark stores, respectively. Amazon recently announced plans to expand Amazon Now to 100 cities through a network of more than 1,000 micro fulfilment centres and over 100 Urban Fulfillment Centers across India.



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