Honasa Consumer elevates Shivang Jain as CEO of BTM Ventures

Honasa Consumer has appointed Shivang Jain as the chief executive officer of BTM Ventures, the parent company of Reginald Men, as it looks to accelerate the growth of the businesses following its acquisition of a majority stake in the company.

Jain, who previously served as vice president of corporate strategy and chief of staff at Honasa Consumer, will now oversee the strategic direction, business operations and expansion of BTM Ventures. The appointment follows Honasa's acquisition of a majority stake in BTM Ventures in December 2025 and reflects the company's focus on developing leadership talent from within the organisation.

In his previous role, Jain worked closely with the founders on corporate strategy, portfolio expansion, business planning and key strategic initiatives across Honasa's portfolio.

Varun Alagh, co-founder and CEO, Honasa Consumer, said, "Shivang has been at the core of many of our strategic initiatives and has played an important role in shaping Honasa's growth journey. He understands our playbook for building and scaling consumer-first brands and has consistently demonstrated the ability to translate ideas into execution. We see a strong opportunity ahead for BTM Ventures, and I am confident Shivang will continue building the brands with agility, innovation, and a deep understanding of evolving consumer needs."

Shivang Jain, CEO, BTM Ventures, said, "I'm incredibly excited to take on this new role and lead the next phase of growth for BTM Ventures. Building brands has always been what energizes me, and this opportunity brings together two brands with strong foundations and immense potential. As consumers become increasingly conscious and discerning about the products they choose, there is a significant opportunity to build brands that truly resonate with their evolving needs. I look forward to working closely with our talented team to strengthen Reginald Men, accelerate innovation, and create meaningful value for our consumers."

Jain brings more than 10 years of experience in corporate strategy, mergers and acquisitions, and business transformation.

Founded in 2022 by Trisha Reddy Talasani, BTM Ventures operates Reginald Men, a men's personal care brand. Honasa acquired a majority stake in the company in December 2025 to strengthen its presence in high-growth personal care categories and enter the men's grooming segment.