GTA 6 will be the second $80 game after Mario Kart World. Unlike Obsidian and The Outer Worlds 2, there is almost zero chance that Rockstar backs down on that price. However, one analyst believes that the price should change, not so that GTA 6 is cheaper, but so it’s more expensive.

GTA 6 Should Cost $200, Apparently

physical ps5 copy of gta 6.

A lot more expensive. Speaking on TBPN (thanks, Kotaku), tech analyst Ben Thompson claimed Rockstar should be charging not just $80 for GTA 6, not even $100, which is what many believed it might be and the price of its Ultimate Edition, but $200. More than twice the price and comfortably the most expensive game ever, collector’s editions aside.

“They should be charging like $200 for this game. GTA 6 is the last great game,” Thompson said. “It was mostly all made pre-AI. It is the pinnacle of triple-A craftsmanship. Years and years and years of blood, sweat, and tears. To the extent where you have the Twitter analysts counting cigarette butts outside Rockstar's offices to see how much crunch they're in.”

The cigarette thing really did happen. Claims that GTA 6 will be “the last great game”, however, are a little exaggerated. Sure, some might consider there to be nothing on a modern-day GTA’s level, and AI is being used more and more in game development, but it won’t be a case of GTA launching in November and then everything after that in the industry being left to AI.

Thompson Is Almost Definitely Alone

A close up of Lucia in the Vice City pack gear in GTA 6.

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Thompson’s argument for a $200 GTA 6 does start to fall apart after that, not that it had a very strong foundation to begin with. The analyst goes on to say that he would be happy to pay $200 for GTA 6 even if he wound up never playing it. “I feel compelled to buy GTA 6, just in honor of it existing. Even if I don't know if I'm ever going to play it, I'd be happy to pay $200.”

His co-hosts tell Thompson that it’s a “nuclear take” that might get him canceled. Canceled, no, but it does feel like this is just something he has said to get attention. Well, missions accomplished, I guess, because here I am writing a news story about what he said.

Even though GTA 6 will be $80, the expectation that it might’ve been more than that softened the blow somewhat. The biggest backlash when pre-orders were announced was the reveal that its physical edition won’t have a disc - it’s just a code in a box. PlayStation announcing that all of its games will take that approach starting in 2028 has taken a lot of the heat off Rockstar for that decision.

grand-theft-auto-6-tag-cover-art.jpg
Action
Adventure
Systems
Released
November 19, 2026
ESRB
Rating Pending - Likely Mature 17+
Developer(s)
Rockstar Games
Publisher(s)
Rockstar Games
grand-theft-auto-6-press-image-1.jpg

WHERE TO PLAY

DIGITAL

Grand Theft Auto VI heads to the state of Leonida, home to the neon-soaked streets of Vice City and beyond in the biggest, most immersive evolution of the Grand Theft Auto series yet.

Jason and Lucia have always known the deck is stacked against them. But when an easy score goes wrong, they find themselves on the darkest side of the sunniest place in America, in the middle of a criminal conspiracy stretching across the state of Leonida — forced to rely on each other more than ever if they want to make it out alive.

Genre(s)
Action, Adventure